
Longines L4.310.5.77.7 Master Collection Quartz Ladies Metal Belt Watch
| Brand History | |
| In 1832, Auguste Agassiz, brother of the renowned naturalist Louis Agassiz, delved into the world of watchmaking at a watch sales company in Saint-Imier, Switzerland, under the name "Agassiz & Co." He successfully expanded the distribution network of watches made through cottage industry to America and beyond. In the mid-1850s, Ernest Francillon, Agassiz's nephew, took over the business. Francillon consolidated the scattered manufacturing processes of watches into one location, striving to improve watchmaking methods. In 1867, at a place called "Longines" on the right bank of the Suze River in Saint-Imier Valley, the "Longines Factory" was established to assemble and finish watches using mechanical methods in one place. Francillon later brought in his young relative, engineer Jacques David, to develop the necessary machinery to enhance the watchmaking process. Production continued to expand relentlessly until the 1930s. By 1911, the "Longines Factory" employed over 1,100 workers and was shipping its products worldwide. Longines' technological research efforts were rewarded in various forms, winning over 10 Grand Prix awards by the 1929 Barcelona International Exposition, establishing itself as the "most awarded brand." In 1989, Francillon registered the name Longines and the winged hourglass logo as trademarks. Longines, registered with the World Intellectual Property Organization (WIPO), is a brand that uses the same registered trademark and logo as in the past, making it the oldest brand to do so. Evolving watchmaking technology at the factory gradually built special relationships with the sports world, providing expertise in various fields, including the iconic sports of the 20th century. Since its founding in 1832, Longines has been based in Saint-Imier, Switzerland, continuing to create watches with the themes of "tradition," "elegance," and "performance." | |
| Product Overview | |
| Longines, based in Saint-Imier, Switzerland since its founding in 1832, is a brand that has continued to create watches with the themes of "tradition," "elegance," and "performance." | |
| Additional Information |
|
| Release Date | April 11, 2025 |
| Retail Price | ¥ 278,000.00 JPY |
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Longines L4.310.5.77.7 Master Collection Quartz Ladies Metal Belt Watch
| Brand History | |
| In 1832, Auguste Agassiz, brother of the renowned naturalist Louis Agassiz, delved into the world of watchmaking at a watch sales company in Saint-Imier, Switzerland, under the name "Agassiz & Co." He successfully expanded the distribution network of watches made through cottage industry to America and beyond. In the mid-1850s, Ernest Francillon, Agassiz's nephew, took over the business. Francillon consolidated the scattered manufacturing processes of watches into one location, striving to improve watchmaking methods. In 1867, at a place called "Longines" on the right bank of the Suze River in Saint-Imier Valley, the "Longines Factory" was established to assemble and finish watches using mechanical methods in one place. Francillon later brought in his young relative, engineer Jacques David, to develop the necessary machinery to enhance the watchmaking process. Production continued to expand relentlessly until the 1930s. By 1911, the "Longines Factory" employed over 1,100 workers and was shipping its products worldwide. Longines' technological research efforts were rewarded in various forms, winning over 10 Grand Prix awards by the 1929 Barcelona International Exposition, establishing itself as the "most awarded brand." In 1989, Francillon registered the name Longines and the winged hourglass logo as trademarks. Longines, registered with the World Intellectual Property Organization (WIPO), is a brand that uses the same registered trademark and logo as in the past, making it the oldest brand to do so. Evolving watchmaking technology at the factory gradually built special relationships with the sports world, providing expertise in various fields, including the iconic sports of the 20th century. Since its founding in 1832, Longines has been based in Saint-Imier, Switzerland, continuing to create watches with the themes of "tradition," "elegance," and "performance." | |
| Product Overview | |
| Longines, based in Saint-Imier, Switzerland since its founding in 1832, is a brand that has continued to create watches with the themes of "tradition," "elegance," and "performance." | |
| Additional Information |
|
| Release Date | April 11, 2025 |
| Retail Price | ¥ 278,000.00 JPY |
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| Brand History | |
| In 1832, Auguste Agassiz, brother of the renowned naturalist Louis Agassiz, delved into the world of watchmaking at a watch sales company in Saint-Imier, Switzerland, under the name "Agassiz & Co." He successfully expanded the distribution network of watches made through cottage industry to America and beyond. In the mid-1850s, Ernest Francillon, Agassiz's nephew, took over the business. Francillon consolidated the scattered manufacturing processes of watches into one location, striving to improve watchmaking methods. In 1867, at a place called "Longines" on the right bank of the Suze River in Saint-Imier Valley, the "Longines Factory" was established to assemble and finish watches using mechanical methods in one place. Francillon later brought in his young relative, engineer Jacques David, to develop the necessary machinery to enhance the watchmaking process. Production continued to expand relentlessly until the 1930s. By 1911, the "Longines Factory" employed over 1,100 workers and was shipping its products worldwide. Longines' technological research efforts were rewarded in various forms, winning over 10 Grand Prix awards by the 1929 Barcelona International Exposition, establishing itself as the "most awarded brand." In 1989, Francillon registered the name Longines and the winged hourglass logo as trademarks. Longines, registered with the World Intellectual Property Organization (WIPO), is a brand that uses the same registered trademark and logo as in the past, making it the oldest brand to do so. Evolving watchmaking technology at the factory gradually built special relationships with the sports world, providing expertise in various fields, including the iconic sports of the 20th century. Since its founding in 1832, Longines has been based in Saint-Imier, Switzerland, continuing to create watches with the themes of "tradition," "elegance," and "performance." | |
| Product Overview | |
| Longines, based in Saint-Imier, Switzerland since its founding in 1832, is a brand that has continued to create watches with the themes of "tradition," "elegance," and "performance." | |
| Additional Information |
|
| Release Date | April 11, 2025 |
| Retail Price | ¥ 278,000.00 JPY |























